One of the kids in a youth club I work at once asked me what Ni No Kuni: Wrath of The White Witch is about when he saw me playing it online. My reply was along these lines:
"Basically a boy gets transported to another world to fight against an evil witch with the help of his sidekick Mr. Drippy who happens to be a fairy and has a Welsh accent"
His response was quite understandable... "Is that a joke???"
